Is The Mobile Marketing Tide Turning?

Despite the continued adoption by global brands the mobile advertising market hasn’t taken off yet and still has plenty of potential to increase. Most of the revenue – over 70% comes from apps – from mobile marketing and companies are still testing...

Building an Email List with Mobile Marketing

The money is in the list. This is a common mantra that is talked about by anyone that is familiar with marketing and for good reason. Being able to cultivate a list of people that have bought your product or service and possibly would make another purchase is an...